MOTION AND EXPERIENTIAL TECHNOLOGY STUDIO · EST. 2018 · CINCINNATI OH
We build the systems that put brands in motion.
Projection-mapped buildings. Interactive installations. Content engines that keep producing after opening night. Designed, built, and run by one studio.
- SUPER BOWL LVII
- NETFLIX HOUSE
- SPOTIFY x JACK HARLOW
- AXIOS x BCG
- LIGHT UP LOUISVILLE
- WOLVERINE x RED BULL
ONE SYSTEM
Most studios hand over a file and disappear. We build the system underneath the spectacle.
Show control. Custom software. Content engines. Every Backbeat project runs on code we wrote, which is why the work performs on the night and keeps performing after it.
Agencies and production companies hire us when a marquee moment has to actually work. Brands hire us when they want that same engineering pointed at their everyday screens.
FEATURED
FOUR LINES · ONE ENGINE
Projection Mapping
Buildings, stages, and unusual surfaces, mapped to the geometry and run on our own show control.
02Interactive and Activations
Installations, kiosks, and AI experiences that respond to people and give you data back.
03Motion Systems
A programmable content engine built on your brand. Piloted for a week, delivered monthly.
04Motion Design
Explainers, broadcast packages, and campaign motion with production-grade craft.
THE STATEMENT
Advancements in AI changed what a small team can build. We are what that looks like.
- NO RED TAPE
- You talk to the person building the work. Scopes in days, prototypes in weeks, decisions in one call. Nothing waits on a department.
- AGENCY OUTPUT, STUDIO SPEED
- Our systems give a focused studio the output of a hundred-person shop. The ideas, taste, and final cut stay human.
- OPTIONS YOU DID NOT KNOW EXISTED
- We build our own tools, so we can pitch what off-the-shelf shops cannot. Expect at least one idea you have never seen before.
Tell us what the moment needs to do.
A venue, an event, a launch, a network of screens. Bring the problem; we will bring the system. You will hear from Chris directly.